Digital Sales for Art Galleries
In this installment of Caravan ArtOps’ 2021 webinar series, we were joined by renowned art consultant Süreyya Wille to explore modern best practices for selling art as part of a modern digital sales team.
Süreyya helped illustrate how to build and improve the digital department at your gallery. The conversation explored how to incentivize the sales team to execute higher-value deals, build powerful online exhibitions for digital sales and utilize performance analytics to perfect sales efforts.
This session is important for gallerists who see the value in investing in effective modern sales methodologies and data-backed growth. This is particularly relevant in the current era of remote art patronage when typical gallery foot traffic, art fairs and exhibitions are subject to unprecedented obstacles.